What do you call yourself? I mean, are you a web designer or a web developer? Or are you the kind of person who’s somehow stuck in the middle?
The confusion between these jobs is understandable because there are so many different titles. So, how do we know which is which and where we fit in? Let’s take a look:
As the name suggests, a web designer’s main job is to design. Taking literally, this job focuses on the ‘look’ of the whole website. We can consider them as the architects of the Web. Web designers should be masters of the visual arts.
There is an ongoing debate if web designers should learn how to code or not. This talk has been prevailing around web design and development forums for over a long time now. However, there is really no definite answer for that right now.
In my opinion, they should learn how to code. It lessens the burden of hiring another person to write the code and consider the feasibility of the design. But then again, there’s no telling which is correct or not.
UI designers are responsible for creating unforgettable user experiences. Using their keen observation of trends and eye for creative and totally neat designs, they make your browsing experience a once-in-a lifetime opportunity.
Portfolios are important for the designers for this will show the designers’ design style and skills. If you are interested being a UI/UX designer, better get it started.
Art directors or design directors take designing into an administrative level. They are supervisors of the workflow. They head a team of designers.
If web designers are the white-collared architects of the Web industry, we have the developers as the ever-hardworking blue-collar builders. Web development can be considered the building industry of the web. Without web developers, the design will just remain in plans, or in the Web industry, PSDs/mock-ups. They use a lot of tools in producing an optimized and interactive website.
Of course, the website won’t just purely be designs. It needs content and this is where web content strategists come into play.
Just because information technicians deal with hardware doesn’t mean that they can’t be considered having a web-related job. Truth is, without these guys, the web won’t probably run as smoothly as it does right now.
In short, information technicians tend to the basic needs of the computers and networks per se.
I have mentioned the role of the art director. Well, art directors have bosses too, and they are called product managers.
As every product or web service is not flawless, it is a must to have some people who are alerted if these flaws reach the customer.
Search Engine Optimization specialists work with copywriters (sometimes, copywriters are also SEO specialists).
So there you have it guys, these are some of the many web design job titles that we commonly encounter. Now, knowing the different job titles, are you now aware of what you will be called? Well then, if you are, you may now start adding the title in your business card. Flaunt that name, but flaunt your work more.