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market

What is second mover advantage? Entering a market late.

When I talk about a second mover advantage, I’m really talking about entering the market after someone else has defined the playing field.You might enter right after someone else (a fast follower), or you might enter after several players have arrived (late market entry).

Free Divi Download: Get Our Fresh Farmers Market Layout Pack Today!

Hey Divi Nation, thanks for joining us for the next installment of our ongoing Divi Design Initiative; where each week we give away a brand new, free Divi Layout Pack (complete with gorgeous high quality images) from our design team to you.To use the Farmers Market Layout Pack on your own Divi website, you will first need to download it using the button below.